We run ads on Facebook, Instagram, TikTok, and Google and sell in both Canada and the U. S. Pulling data from multiple ad accounts and two Shopify store backends was a mess. Elly gave us the solution we needed—ad spend for each country alongside key sales metrics like Gross Sales, Net Sales, ROAS, and Contribution Margin, all in one place. Since real-time data was crucial, they built a custom dashboard that syncs hourly. With the right data at our fingertips, we doubled Black Friday sales YoY while maintaining ROAS.

Elly Analytics gave us the clarity we needed on lead performance. Before, we couldn’t track how well leads were converting into paid customers. Now, with Elly, we see both the conversion rates and where those leads came from, helping us optimize our campaigns. And it’s all at a great price.

Elly's team connected our CRM's transaction data directly to Google Ads, helping Google's algorithms focus on getting us more paying customers, not just calls. Within three months, we cut our CAC by 23%. They also reviewed our CallRail setup, identified key issues in how calls were tracked and attributed, and guided us in fixing everything. Now we clearly see which ads actually drive calls. Throughout the process, Elly provided white-glove service, blending technical expertise with genuine care for our goals. Highly recommended for any business focused on growth.

We can definitely recommend Elly Analytics for all companies which don’t have a dedicated marketing analyst role yet. It is a must-have tool to find opportunities for growth.

Elly Analytics has automated the data handling and reporting tasks that used to take two employees 8 hours a week.

I could recommend Elly to any company which doesn’t have a single source of truth.

Elly Analytics transformed our process. We moved from manual reporting in Google Sheets to accurate, automated dashboards. We gained a true picture of our paid social performance and clear insights into our funnels, showing us how customers are acquired. With Elly Analytics, we can now make informed decisions and know exactly how our marketing efforts are working.

Elly Analytics can integrate with your in-house DWH and BI tools, if needed. This allows you to store, access, and analyze reliable marketing data using your existing infrastructure.

Elly Analytics brings together data from all our advertising platforms, Google Analytics, and our own backend data. This allows us to view all our data in one place without any manual work. Additionally, the dashboards provide cohort reporting over time, enabling us to track how well customers perform in terms of renewals, which was previously not visible to us. Before Elly Analytics, our manual process of managing data was time-consuming and lacked the sophistication needed for in-depth analysis. With Elly Analytics, it’s like having a data analyst on our team at a very reasonable cost. The collaboration has been seamless, facilitated through Slack, email, and weekly meetings, much like how we work with the rest of our team. This has made the integration and ongoing use of Elly Analytics straightforward and efficient.

Elly’s team helped us clean up our CRM data, gain a clear view of our full marketing funnel, and drastically improve lead and deposit attribution. Before Elly, nearly 70% of our deposit sources were marked as “unknown.” Now, it’s just 0.35%. We started with reporting on Facebook and Instagram ad performance, SEO, and our referral program. App data is next. The team’s support has been incredible throughout, and Elly Analytics has become an essential part of growing our business.

With Elly, we can break campaign performance by month, week, or day and drill down to ad level in seconds. This helps us catch underperforming campaigns early and adjust before wasting budget. Clear insights into creative performance help us improve results at every level. Beyond the platform, Elly’s responsive team helps us scale our analytics as we grow.

I went from feeling like analytics was this overwhelming, frustrating challenge to finally knowing someone else had it handled. You know that relief when an expert steps in and says, “I’ve done this a million times, just leave it to me”? It’s like a weight lifted off my shoulders

Elly simplifies tracking ad performance and visualizes the marketing funnel, offering clear insights on ads and landing pages. This helps our entire marketing team make quick, informed decisions, enhancing our effectiveness.

Elly Analytics provides us with highly detailed performance reports for each of our advertising channels, down to the individual ad level. With these insights, we increased our lead volume both as real estate broker and as business administration service provider by four times while reducing our cost per lead by 20%.

Elly Analytics brings all your data together in one place, making it easier to make better business decisions. Plus, their team gives great support and helps you get insights from your data.

Weekend scaling in Meta Ads was the hardest and most valuable thing we did every week, and it ate a big part of our team's time. Plurio fully automated our weekend planning process with a custom-built skill. By launching the campaigns Plurio plans for us, we've grown sales while keeping ROAS above the target. And the team has more time for creative and strategy.

I recommend Elly Analytics to any business seeking to truly understand and enhance its marketing performance. It’s perfect for achieving a clear view of what is really happening. The Elly team has developed core analytics processes that connected the entire company from the start, enabling us to scale from 0 to 10 in an extremely fast and smart manner. We began using Elly Analytics in 2020, and our teams collaborated closely to establish analytics solutions that are in use today and serve all stakeholders in understanding the true state of the business. We are very fortunate to have found Elly on day one.

Elly Analytics provides full-funnel visibility into the performance of our ad campaigns on Meta and Google, along with data from our referral program. This gives us a clear understanding of how our marketing investments are paying off. These insights are crucial for scaling effectively, which is why we’re now implementing Elly in another business within our corporate group.

Elly Analytics gave us full visibility into our marketing funnel, from ad spend to customer LTV. It helped us understand where our ROI was strongest and where we needed to cut costs. The platform takes a little time to learn, but once you do, it’s a powerful tool for making smarter marketing decisions.

One of our biggest goals is to grow sales through our Shopify store and rely less on Amazon. But tracking performance across ad platforms, affiliates, and TV ads was a mess. We needed one place to see what actually drove sales. Elly Analytics gave us exactly that. Now every morning our C-level team checks the dashboard over coffee and sees exactly what is working and what is not. As a result, we doubled our share of Shopify sales. If you need clear data to grow sales, Elly Analytics is the tool you want.

Elly Analytics lets us connect ad spend to real sales. We can see exactly how traffic from Google and LinkedIn ads turns into form submissions, then into meetings and closed deals in Pipedrive. It gives us a clear view of what’s actually working in our marketing.

We were building our own analytics in Tableau, pulling data from our custom CRM, but Elly was more affordable, faster to set up, and way less of a headache. One of the main things we wanted to figure out was how well Meta Ads was actually performing. Since Meta tends to credit itself pretty generously, we’d mostly been relying on GA. Elly’s attribution showed that Meta Ads was actually doing even better than we thought. Other channels had been taking credit for Meta’s results. With call data connected, we can track confirmed leads by phone and see how many calls each one had. It gives us the full picture of the funnel.

Elly’s attribution identifies top-performing campaigns, helping us redirect our budget to untapped sources of high-quality leads.

With the implementation of end-to-end analytics, our team improved marketing efficiency. Customer acquisition cost reduced by more than 2x, while the number of new paying clients grew by almost 7x. As a result, total revenue increased by over 7x in just six months. Transparent analytics helped us quickly identify weak points, reallocate budgets, and focus on the channels that truly deliver. As a result, all key business metrics saw substantial improvement.